MMA
Formed August 2009 as a member of the international MMA, www.mmaglobal.com. We now have 47 very active members. Our primary activities include
- Measurement and Research
- Annual AMPS report related to mobile marketing
- Twice annual tracker study; proposal from Nielsen accepted in principle 12/08/2010
- Guidelines and Validation
- Customise available guidelines from MMA for SA
- SMS, MMS and Mobile Internet guidelines available
- Education and Training
- Tier 1 online certification launching 1st Nov 2010; awards mobile marketer status, recognised internationally
- Training modules.
- Networking and Publications
- Mobile Marketing Guide SA – Published Aug 2010
- Mobile Marketing Summit Nairobi – 8th March 2011
- Interactive Marketing Summit – 17th March 2011
- Mobile Marketing Summit Jhb and Cpt – June 2011
- Africa
- Launch of East Africa MMA Council – March 2011
Contact – Terry Murphy, GM – MMA SA, terry.murphy@mmaglobal.com
Contact Us
Exhibition & Sponsorship Sales
Corrie ThompsonEmail: corrie.thompson@informa.com
Telephone: +44 (0)20 7017 5249
Operator enquiries and bookings
Aleksandra MikulaEmail: aleksandra.mikula@informa.com
Telephone: +44 (0)20 7017 5253
Operations, Venue & Exhibitor Logistics
Nicole WebsterEmail: nicole.webster@informa.com
Telephone: +44 (0) 20 7017 4879
Chinese Agency
Bonnie GuoCCPIT Electronics & Information Industry Sub-Council
Address: 2/F Electronics Bldg., No. 27 Wanshou Rd., Beijing 100846, China
Telephone: +86 10 6820 0647
Fax: +86-10-8011 5555-373 226























